The end of the year is usually a time of great activity on Apple products. With sales going up, your app stores are also getting a new lease of life, triggering the installation of new proposals and also sales.
After a troubled year, the App Store returned to perform well in late 2020. According to Apple, $ 1.8 billion was spent on its app store and these numbers do not stop there.
Another epic end of the year for the App Store
Being the only point to get app for Apple's iOS ecosystem, it is normal for the App Store to gain more activity in times of higher device sales. Apple has, at the end of the year, a time of great sales figures and this past year was no different.
With a range of proposals that users want to use, they are often not limited to installing free apps and also buy a lot. At the end of 2020, and second Apple, sales figures skyrocketed to $ 1.8 billion.
Sales grew for the Apple store
This is an impressive value, but it can be overshadowed by an even more important one. On New Year's Day alone, the App Store skyrocketed and $ 540 million was spent on apps. This figure represents a 40% growth compared to the previous year.
Apple highlighted also the role of the App Store in its ecosystem and especially in all those who create apps for iOS. He revealed that since 2008 the programmers have received more than 200 billion dollars.
It doesn't just live on available apps
In the same Apple publication, the brand referred to other of its services and their results at the end of 2020. More than 90% of iOS 14 users used the new Apple Music features. Apple Books has also grown and already has 90 million monthly users and Apple Arcade has more than 140.
These are excellent values for the App Store, promising a very active 2021 year. The company should soon start a real battle against several entities that want a more open and fairer store for programmers.